Your Full-fledged
E-commerce Partner
We help brands expand marketplace channels, scale operations, and drive measurable growth through data-driven execution. Seamlessly.
Trusted by World-Class Brands
Your Full-fledged
E-commerce Partner
We help brands expand marketplace
channels, scale operations, and drive
measurable growth through data-driven
execution. Seamlessly.
Your Full-fledged E-commerce Partner
We help brands expand marketplace channels, scale operations, and drive
measurable growth through data-driven execution. Seamlessly.
Trusted by World-Class Brands
Our Core Services
Our Core Services
Collaborations
Trusted by Leading Platforms
Logistics Partners
Collaborations
Trusted by Leading Platforms
Logistics Partners
Scaling Beyond Limits
Success Story
From humble beginnings to a 15X growth in people, capability, and scale, Rurutiki’s decade-long journey reflects our commitment to building a powerful, future-ready engine for e-commerce across Malaysia and South East Asia.
Nestlé Awards 2025
Rurutiki was recognised as Nestlé’s Trusted E-commerce Enablement Partner and awarded Best National Category for Coffee - reflecting our ability to drive e-commerce growth and category leadership at scale in Malaysia. Our long-standing collaboration shows how strong FMCG partnerships deliver results that compound.
Sales Achievement 2025
Across 2025, Rurutiki delivered an average of 198% of sales targets, alongside a 15% year on year uplift in double date campaign performance, demonstrating our ability to drive sustained e-commerce growth and marketplace performance at scale. Across Shopee, Lazada, and TikTok Shop, and spanning FMCG, beauty, and health categories, our team combines precision, agility, and data driven execution to consistently exceed clients’ growth ambitions.
Global Partner Visit 2025
Rurutiki hosted Nestlé Rive Reine Supply Chain Management representatives from 11 countries for an exclusive visit and knowledge sharing session. Through shared insights and a closer look at our end to end ecommerce enablement and fulfilment capabilities, the visit reflects how we support FMCG and consumer brands to scale on Shopee, Lazada, and TikTok Shop in Malaysia.
Taylor's University Student Visit 2025
We hosted students from Taylor’s University for an immersive session into the e-commerce industry in Malaysia. Through open dialogue and behind the scenes exposure, they gained insight into operations, marketplace strategy, and decision making across FMCG, beauty, and toy categories. This reflects our commitment to nurturing the next generation of industry builders.
2022
Entering a new era. Evolved into a regional ready operation with 90+ strong team and a state-of-the-art 86,000 sqft. facility in Puncak Alam, Selangor. Our enhanced ecosystem now supports large-scale brand growth across Malaysia and South East Asia.
Testimonials
Hear From Our Partners
“Your dedication, professionalism and passion have set a strong foundation for continued success. We are proud to be your partner and look forward to growing together in the journey ahead.”
Yvonne Chee, Country Manager Farcent
Our Team
Meet Your Growth Partners
Behind our work is a team focused on simplifying complexity, unlocking markets, and building long-
term growth partnerships.
Tan Siew Yee
Finance Manager
Loh Wei Jyh
Head of Human Resource
FAQS
Frequently Asked Questions
Yes. We centralise your inventory, pricing, and campaigns across Shopee Malaysia, Lazada Malaysia, TikTok Shop, and your webstore for smooth, consistent operations across the Malaysian e‑commerce landscape.
Your products are stored, picked, packed, and shipped from our e‑commerce–ready warehouse in Malaysia. We work with trusted local couriers like J&T, Ninja Van, and Pos Laju to ensure fast, reliable nationwide delivery. Additional warehouse and offline distribution services are also available.
We utilise our in-house business analytics to run targeted ads (Shopee Ads, Lazada Ads, TikTok Shop Ads), optimise your marketplace listings, support major Malaysian sale events, and host livestreams to increase visibility and conversions.
Yes. We help Malaysian SMEs launch and scale efficiently, while established brands benefit from deeper optimisation, stronger ROAS, and new‑channel expansion.
Definitely. Rurutiki acts as a turnkey gateway for foreign brands entering the Malaysian market. We handle marketplace onboarding, local compliance, fulfillment, marketing, and day‑to‑day operations. We make it easy for brands to launch and grow in Malaysia via e‑commerce without needing a physical presence.
Rurutiki integrates our deep offline trade expertise with online excellence. We combine strategic discipline with measurable accountability to drive sustainable growth. Our credibility is reinforced through commercial alignment, governance-led processes, and data-driven decision-making. We remain agile in responding to algorithm shifts and market dynamics, continuously recalibrating strategy to protect revenue, margins, and long-term brand equity.
We have supported brands in exporting to Singapore, Indonesia, the Philippines, Australia, Sri Lanka, Lebanon, and China. By combining commercial insight with structured coordination, we ensure shipments are properly prepared, consolidated, and executed, in accordance with each destination’s regulatory and market requirements.
Ready to grow your e-commerce ambition?
Let’s take your brand further, together.